SCAD Graphic Design
Visual Identity | UI/UX
A mock rebranding and visual experience project for Savannah College of Art and Design’s (SCAD) Graphic Design, Graphic Design/Visual Experience Department. The project consisted of creating three possible design directions through visual research (moodboards).
I chose three varied directions–Spunky Chic, Quirktastic and Unearthing the Magic–that embodied the student body, spirit and passion that is ever present through the SCAD campus, specifically its Graphic Design Department.
